As part of the Creative Europe programme, strand Media, the European Commission published the call "Innovative Tools and Business Models' (CREA-MEDIA-2026-INNOVBUSMOD).

The call will be managed by the European Education and Culture Executive Agency (EACEA), in accordance with the Work Programme 2026.

The overall objective of the call is to support the development and dissemination of tools and business models that can increase the visibility, availability and variety of European audiovisual works in the digital age, while also supporting the European audiovisual industry in terms of competitiveness and the green and digital transition.

The budget total for this call is 10.500.000 euro.

The deadline is 15 January 2026, 5 p.m. (Brussels).