{"id":5944,"date":"2023-11-06T00:00:00","date_gmt":"2023-11-05T23:00:00","guid":{"rendered":"https:\/\/portale-collaudo-app-swap-hud7fvd3dgesgzaa.westeurope-01.azurewebsites.net\/news\/al-via-la-xxii-settimana-della-cultura-dimpresa\/"},"modified":"2025-05-13T17:32:19","modified_gmt":"2025-05-13T15:32:19","slug":"xxii-enterprise-culture-week-kicks-off","status":"publish","type":"news","link":"https:\/\/www.confindustria.it\/en\/news\/xxii-enterprise-culture-week-kicks-off\/","title":{"rendered":"THE XXII BUSINESS CULTURE WEEK KICKS OFF"},"content":{"rendered":"

The\u00a0<\/b><\/em>22nd Enterprise Culture Week<\/strong>, the Confindustria and Museimpresa initiative that celebrates Italian values and entrepreneurial heritage. In today's inaugural event, Monday 6 November, entitled\u00a0\u00a0\"Conscious industry: on a human scale',\u00a0<\/i><\/b>the summit of\u00a0Confindustria<\/span>together with 10 territorial associations (Confindustria<\/span>\u00a0Ancona,\u00a0Assolombarda<\/span>,\u00a0Confindustria<\/span>\u00a0Bari and Barletta-Andria-Trani, Unione Industriale Biellese,\u00a0Confindustria<\/span>\u00a0Bergamo,\u00a0Confindustria<\/span>\u00a0Cuneo,\u00a0Confindustria<\/span>\u00a0Genoa, Unione Industriali Napoli,\u00a0Confindustria<\/span>\u00a0Aosta Valley,\u00a0 Confindustria<\/span>\u00a0Veneto Est) addressed the students directly in live mode. It was an opportunity to tell them about the member companies from a different perspective, also through the film\u00a0\"The Soul of the Enterprise<\/i><\/b>\u00a0which, after last year's preview, was relaunched to reflect on the common perception of the figure of the entrepreneur.<\/p>\n

This year the central theme of the Business Culture Week is the importance of the individual - employees, family, customers, managerial figures, stakeholders - as a key player in the development of winning and sustainable business models. The approach\u00a0human oriented\u00a0<\/i><\/b>and attention to the territorial and social context in which companies operate, characterises most of the most successful companies today, from SMEs to Multinationals. The human factor, therefore, will be the focus of the\u00a0 Enterprise Culture Week 2023,\u00a0<\/i>a\u00a0<\/i>event that aims\u00a0to unhinge certain prejudices attached to the figure of the entrepreneur,\u00a0<\/b>highlighting its more human and less obvious traits, as well as the importance of its role in society. A vision that in this edition will be\u00a0linked to the theme\u00a0<\/b>large\u00a0of sustainability,\u00a0<\/b>on which many of the aspects of corporate culture are reflected. The primary objective will, as per tradition, be to highlight\u00a0the role of companies as factories of the future and shared prosperity.<\/b><\/p>\n

Today's event was introduced by\u00a0Katia da Ros<\/b>, Confindustria Vice President for Environment, Sustainability and Culture and\u00a0 Antonio Alunni<\/b>, President of the Technical Group for Culture of Confindustria, with the conclusions entrusted to\u00a0Alberto Marenghi<\/b>, Confindustria Vice President for Organisation, Development and Marketing and the presence of\u00a0Antonio Calabr\u00f2<\/b>, President of Museimpresa, presented a format with insights related to the professional, social and economic dynamics that companies and those who work in them experience every day. The event was also an opportunity to strengthen the connection between the key players of the business world and society, highlighting the commonality of values, as well as boosting synergies between the Centre and the Territories.<\/p>\n

The main national events scheduled for this edition include: 10 November\u00a0Capital of Enterprise Culture 2024' Award Ceremony<\/i><\/b>, in Pavia,\u00a0as part of the Confindustria Small Industry Forum;\u00a0<\/b>15 November \"Industry 5.0: the future is here. Awareness and sustainable development' at the Maxxi in Rome<\/i>;\u00a0<\/b>16 November \u00a0\"Made In - Sole 24 Ore' certification at the Confindustria headquarters;\u00a0<\/i><\/b>17 November\u00a0\"SME DAY 2023', 14th National Day of Small and Medium-sized Enterprises\u00a0<\/b>with events throughout the country dedicated to the theme of freedom.<\/b><\/i><\/p>\n

 <\/p>","protected":false},"excerpt":{"rendered":"

The 22nd Corporate Culture Week, an initiative by Confindustria and Museimpresa that celebrates Italian entrepreneurial values and heritage, has officially begun. At today's inaugural event, Monday 6 November, entitled \u201cConscious industry: on a human scale\u201d, the Confindustria summit, together with 10 regional associations (Confindustria Ancona, Assolombarda, Confindustria Bari and Barletta-Andria-Trani, Unione Industriale Biellese, Confindustria Bergamo, Confindustria Cuneo, Confindustria Genova, Unione Industriali Napoli, Confindustria Valle d'Aosta, Confindustria Veneto Est) addressed, in [...]<\/p>","protected":false},"author":1,"featured_media":5945,"menu_order":0,"template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"in-evidenza":[],"tag_globale":[101,123,65],"tema_globale":[],"tipo_news":[146],"class_list":["post-5944","news","type-news","status-publish","has-post-thumbnail","hentry","tag_globale-cultura-d-impresa","tag_globale-sostenibilita","tag_globale-vice-presidente","tipo_news-news"],"acf":{"contatti_repeater_news":"","persone_repeater_news":"","colore_fotogallery":"dark","immagini_fotogallery":null},"_links":{"self":[{"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/news\/5944","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/news"}],"about":[{"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/types\/news"}],"author":[{"embeddable":true,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/users\/1"}],"version-history":[{"count":0,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/news\/5944\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/media\/5945"}],"wp:attachment":[{"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/media?parent=5944"}],"wp:term":[{"taxonomy":"in-evidenza","embeddable":true,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/in-evidenza?post=5944"},{"taxonomy":"tag_globale","embeddable":true,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/tag_globale?post=5944"},{"taxonomy":"tema_globale","embeddable":true,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/tema_globale?post=5944"},{"taxonomy":"tipo_news","embeddable":true,"href":"https:\/\/www.confindustria.it\/en\/wp-json\/wp\/v2\/tipo_news?post=5944"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}